Aims and Intentions

  • Use evidence from your research into: similar products; the industry context; your target audience, as well as theoretical perspectives, to explain your decisions:
  1. How and why will you use media language in your media production?
  2. How and why will you construct representations of individuals, groups and issues/events?
  3. How will you target your intended audience/users?
  4. How will your production conform to its industry context?
For my audio-visual production have decided to create a crime drama which follows an attempted murder case. The main characters will be two ambitious white female detectives in their twenties who may appeal to the target audience as they can relate to them through the use of dialogue and mise-en-scene. These characters will be dressed in attire appropriate to their profession, as well as make-up and their hair, further highlighting their professionalism and attitude to their work. Also, the inclusion of the black victim will call attention to hate crimes and racism in the modern day, making the audience reflect on their own views through the experiences of the characters. As the victim is male, male audience members can relate to him and continue to watch the show. However, I won't really be able to show the victim in the clip as it would be difficult to get the right props and make-up for the character to show his injuries. The rural setting of the show could also appeal to target audiences as they could live in an urban environment and want to escape the reality of their lives.
The colour palette will be quite restricted and bleak in order to reflect the tone and atmosphere of the show and camerawork and editing will be used to emphasise the characters conversation and reveal their reactions. The shots will consist of mainly handheld, tracking or panning shots at eye height in order to create a sense of realism, furthered by the use of natural lighting and diegetic sound, and would then make the audience feel as if they are part of the events/conversation throughout the clip. However, certain parts will be shot as close-up in order to emphasise the event that is happening in order to gain the audiences' main attention.
The programme will be fitting for ITV's drama commissions as they say that the broadcaster has no off-limit subjects and can 'plunge to very dark areas of human behaviour' which fits well due to the inclusion of racism and attempted murder/violence.     

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